HydraPak announced as the first-ever official sustainability partner of the Brighton Marathon
HydraPak, the pioneer of flexible and durable hydration products for runners and outdoor enthusiasts, has today been announced as the first-ever Official Sustainability Partner of the 2026 Brighton Marathon Weekend.
This is the first time London Marathon Events (LME) has appointed an Official Sustainability Partner for one of its events, emphasising the organisation’si ndustry-leading position as adopters of initiatives that will reduce the carbon footprint of mass participation events.
This is also the first time California-based HydraPak has partnered with a UK event. Their products include a crushable SpeedCup that can be squashed and easily stored when not holding fluids and then filled up again when required, which will help reduce waste across the event.
The partnership with HydraPak comes as the Brighton Marathon launches its first-ever Team Green, another new initiative for 2026 to reduce the environmental impact of the event. All participants in the Brighton Marathon have been given the chance to join Team Green and support the efforts to reduce lorry movements from the Start to the Finish of the event by not bringing a kitbag with them. Those who sign up for Team Green will receive a complimentary Brighton Marathon-themed HydraPak SpeedCup to help them stay hydrated throughout the 26.2 miles.
The crushable design means the lightweight SpeedCup can be stashed almost anywhere in a pack, belt or pocket – ready to use at the five Water Refill Stations along the Brighton Marathon route and then easily stored again.
Holding up to 200ml and weighing just 10 grams, the SpeedCup reduces the need for single-use cups, without compromising on hydration.
More of HydraPak’s sustainable hydration products will be at the 2026 Brighton Marathon Weekend. Spectators and participants can learn more about the innovative designs at the Brighton Miles Festival in Preston Park on Saturday 11 April and in the Beach Village at Hove Lawns on Sunday 12 April.
Jennifer Krupey, Vice President of Marketing at HydraPak, said: “Carrying your own cup or bottle is a powerful and practical solution for reducing Event-Day waste. We're proud to be the inaugural Official Sustainability Partner and excited to help runners discover the benefits of carrying their own hydration.”
Kate Chapman, Head of Sustainability at London Marathon Events, said: “Brighton is one of the most forward-thinking cities in the UK when it comes to sustainability, so it’s only right that Brighton Marathon Weekend is the first event for LME to introduce an Official Sustainability Partner. Innovations like the HydraPak SpeedCup allow us to reduce single-use cups on the route while helping participants stay safely hydrated. We’re delighted to bring HydraPak onboard as we take another step on our journey to eliminating single-use plastic at all our events.”
To sign up for Team Green and receive a HydraPak SpeedCup, Brighton Marathon participants will need to manage their booking through the event registration platform, Let’s Do This, and select to join the exclusive baggage-free Team Green Start Assembly Area.